A postcard with a QR code
6 × 4.25 in, the USPS postcard size. One borrower per card, the lender's name merged in, and a QR code that opens that borrower's story. Flip it and scan the code with your phone: it works.
Thousands of people lent, a few dollars each. Pick an impact to follow the money to the entrepreneurs it reached, and hear the impact in their own words.
Eleven entrepreneurs in Accra, Baltimore, Kansas City and New York. Tap anyone to see the lenders behind their loan, and the impact it made.
Kiva hubs and trustees find borrowers, vouch for them and support them while they repay.
“Talent and ambition are universal, but opportunity and access to money isn't. On Kiva you can choose the person you want to support, and put as little as $25.”Vishal Ghotge, CEO at Kiva
Your lenders already told you what keeps them lending. These people are filmed, cut and checked. Here is what they look like in the mail and in the inbox.
6 × 4.25 in, the USPS postcard size. One borrower per card, the lender's name merged in, and a QR code that opens that borrower's story. Flip it and scan the code with your phone: it works.
Three sends, each opening on a looping clip of a real borrower or lender. GIFs play in Gmail and Apple Mail; Outlook shows the first frame.